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Benchmark International Successfully Facilitated The Transaction Between Digital Prism Advisors, Inc. And Mod Op
February 19, 2024
Digital Prism is a management consulting firm specializing in digital strategy and transformation guidance. Digital Prism helps its clients achieve their growth strategies through technology-driven improvements, enabling market expansion, product innovation, customer acquisition, and efficient operations.
With the acquisition, Mod Op will expand its fast-growing data and technology capabilities for brands, including artificial intelligence. Now a part of Mod Op, Digital Prism’s capabilities can be provided standalone or to power a broader range of marketing solutions for clients, strategy, and execution for creative, communications, technology, digital media, and other digital marketing services.
“We are unwavering in our commitment to help clients unlock the full potential of their data and AI investments. We aim to ensure brands are agile, primed, and fully equipped to seize these transformative opportunities. We are excited to work with Mod Op and look forward to further scaling our expertise and offerings through our partnership.” - Co-President & Chief Revenue Officer Len Gilbert, Digital Prism
“In today’s environment, with rising privacy regulations impacting first-party data collection and a surge in AI investments without clear KPIs or success benchmarks, brands face unparalleled challenges in their digital transformation. By bringing Digital Prism into our portfolio, we’re helping our clients navigate this landscape and empowering them to realize the value of their data and investments in AI.”- CEO Eric J Bertrand, Mod Op
“We are glad to see this deal have a successful outcome. Clients always feel accomplished when they get a deal that achieves their goals. We hope nothing but the best for Digital Prism in its new home and its future endeavors.”-Senior Associate Nick Woodyard, Benchmark International
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